Find out how a lifelong curiosity inspired Tayshawn's fitness career.
As a high school athlete, Tayshawn injured himself and had to go to physical therapy. He was amazed by his transformation back to good health. He thought, “why not learn more about what could prevent someone from getting injured?” He enrolled in college to pursue a degree in exercise and sports science but he found it challenging to focus solely on academics.
After taking a break from school, he started to work out diligently and, through experience and practice, built his knowledge of functional movement and the human body. He connected with trainers on social media to build relationships and learn other trainers’ techniques. “There were two guys who trained exactly the same way as me. I took the time to look at their style of training and listen to them on a daily basis. I would try new and innovative ways to focus on different muscle groups”.
He posted his own workouts and began to get a following. He decided to pursue an associates degree in Business Administration to study accounting and marketing so he could start his own business. A studio owner noticed his work and hired him to teach group fitness classes. She helped him complete his first certification. In the studio, he became a stronger instructor and also learned to market himself.
Now, a studio owner, Tayshawn remains focused on building his business and connecting with his clients.” You want to give them a reason why they want to come to you. Give them an idea of what’s gonna come from being consistent with the work”.
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